Author: Wendy Sachs

I’ve Pivoted My Career So Much, I’m Pirouetting

In August 2014, I lost my freelancing job as the Director of Content at Grey, a global, 100-year-old advertising agency, often referenced in Mad Men. (It’s where Duck Phillips landed after being dumped by Sterling Cooper.) Because Grey slashed my short-lived position, a frequent mini-tragedy at ad agencies, I was searching for a new full-time gig. I became obsessed with joining one of the bright, shiny digital media start-ups in New York City, partly out of fear that if I didn’t work at a hot, tech-based company, I would soon become a dinosaur. I had studied journalism, and traditional media were on life support. As a Gen-Xer, I felt that my professional currency was quickly fading and I needed to switch gears so I could sparkle…or, at the very least, find a job. I interviewed at a small hybrid PR/social media agency where a dozen under-30-somethings sat shoulder-to-shoulder on ergonomic chairs, huddled around an eco-friendly, reclaimed oak table. Macs lit up the room as an Irish Setter meandered down the narrow aisles, looking to be …